Talk to any marketing executive or procurement professional at major brands and you’ll know that protecting their hard-earned brand equity is paramount—especially when using promotional products. In order to continue meeting buyer demands for brand safety and responsible sourcing, Franklin, Tennessee-based Blink Marketing has applied to participate in the QCA Compliance Certification Program developed for distributors by Quality Certification Alliance (QCA), the only coalition dedicated to ensuring accountability and independent validation of corporate responsibility throughout the promotional product industry’s supply chain.